Internet integrated customer relationship management: A key success factor for companies in the E-commerce arena

Xin Tan, David C. Yen, Xiang Fang

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)77-86
Number of pages10
JournalJournal of Computer Information Systems
Volume42
Issue number3
StatePublished - Mar 2002
Externally publishedYes

ASJC Scopus Subject Areas

  • Information Systems
  • Education
  • Computer Networks and Communications

Keywords

  • Customer Relationship Management (CRM)
  • Data Mining
  • Data Warehouse
  • Electronic Commerce (E-commerce)
  • Enterprise Resources Planning (ERP)
  • Supply Chain Management (SCM)

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