Using the CATE model to help SMEs expand to global e-commerce markets

Chen W. Ferguson; David C. Yen

doi:10.1504/IJMED.2007.011458

Using the CATE model to help SMEs expand to global e-commerce markets

Chen W. Ferguson
, David C. Yen

Miami University

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	96-117
Number of pages	22
Journal	International Journal of Management and Enterprise Development
Volume	4
Issue number	1
DOIs	https://doi.org/10.1504/IJMED.2007.011458
State	Published - 2007
Externally published	Yes

ASJC Scopus Subject Areas

Business and International Management
Management Science and Operations Research

Keywords

B2B
B2C
E-business
E-commerce
M-commerce

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10.1504/IJMED.2007.011458

Cite this

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title = "Using the CATE model to help SMEs expand to global e-commerce markets",

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journal = "International Journal of Management and Enterprise Development",

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AU - Ferguson, Chen W.

AU - Yen, David C.

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KW - B2C

KW - E-business

KW - E-commerce

KW - M-commerce

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DO - 10.1504/IJMED.2007.011458

M3 - Article

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SN - 1468-4330

VL - 4

SP - 96

EP - 117

JO - International Journal of Management and Enterprise Development

JF - International Journal of Management and Enterprise Development

IS - 1

ER -

Using the CATE model to help SMEs expand to global e-commerce markets

ASJC Scopus Subject Areas

Keywords

Access to Document

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